
Myrna Greenhut, a seasoned PR consumer product specialist heads the organization. Totally repaired from the gift of life she received three years ago, her focus is now completely turned to helping small businesses succeed in this new economy.
“It is what I can do to say thanks to all those who gave me a second wind. I owe it to others to help them the way I best know how,” she remarks. I have written endless copy for major corporate clients for many years via large PR agency experience, from The Rowland Company to the Softness Group, from Hill and Knowlton to Cairns and Associates, from Ogilvy & Mather to D-A-Y – and I would hate to see all that I know go unused.
With the help of Expansion Plus, an Internet PR firm and a course from Eric Rhey, the editor of PC Magazine about writing for the Internet, we have updated our online site to make us more visible to those that need our help. We should be able to give the small business a leg up in this economy with the continuous marketing they need to succeed at a price that they can afford. If we deign you marketable at least nationally, we will make you visible – our part in cheering you on.”
“We are different,” she states. “Having received a gift of life through kidney transplant, my motivation is to see others survive their life’s challenges through persistence, determination, and hard work. We know you need a team of people to support your goals, but that all things are possible when you keep trying.”
We work with media specialists in placement with solid records in the field in which your product is a part. With so many people in the newspaper and publishing industries out-of-work, we do our part to employ those experts who have fallen prey to a job market that is less than guaranteed even after years of dedication to a publication or firm. Similarly, we use graphic artists that I have identified over the years who are reliable, talented and masterful at their craft.
The end result is a support team with years of experience and expertise that is far superior to the junior assistance you normally get at large PR agencies that charge large monthly fees.